Advocacy in Action: a Toolkit for Public Health Professionals

Summary

Developed by the Public Health Advocacy Institute of Western Australia, this toolkit is a practical resource that supports and encourages health professionals and interested organisations to engage in advocacy. The toolkit is a practical resource that supports and encourages health professionals and interested organisations to engage in advocacy.

The Advocacy in Action toolkit:

• Demystifies advocacy,
• Includes examples and case studies demonstrating how advocacy strategies can be applied across different issues,
• Offers tips to effectively work with the media, and
• Provides practical tools to help you and your organisation advocate on your issue.

The third edition of the Advocacy in Action toolkit, released in 2013, features more examples and case studies, a comprehensive guide to evaluation, and more tips on working with the media.

How is this document connected to AV principles and project

It is a knowledge sharing document that gives support for active advocacy for different groups interested in Health Advocacy. It can help to establish advocacy alliances on local level and it shares good practices and case studies on the advocacy topic.

WHAT CAN WE LEARN FROM IT: Toolkit provides very practical tools which can be used by different NGOs, it addresses also the possible challenges, myths etc. of advocacy process and how to overcome them. It gives a lot of examples and inspiring cases that can be used for gathering more knowledge based on experience of other NGOs in the field of advocacy.